Polymita Snails' Hero Media Kit

As a GHEA21 Get Engaged 2026 Fellow, Alena Maslova, founder of Dobrosphera presented the Small and Heard Project during the Get Engaged 2026 Conference in Dhaka, Bangladesh. The presentation introduced an innovative Social Behaviour Change Arts (SBCA) approach that combines storytelling, music, empathy-building cartoons, and behaviour change animation to promote biodiversity conservation. Using the case of Cuba's iconic Polymita snails, the project demonstrated how creative communication can encourage responsible tourism and strengthen emotional connections between people and endangered species. The session sparked discussions on scaling arts-based behavioural interventions for conservation, education, and community engagement in diverse cultural contexts.